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Area banks participate in America Saves Week

Area banks and credit unions have teamed up to celebrate America Saves Week by offering special incentives, events and education to help families save money.

America Saves Week, a national event in which hundreds of groups across the country are encouraging employees, members, students and the public to reassess and improve spending and savings habits in order to build wealth, instead of contributing to their debt.

“Economic conditions of recent years have provided a wake-up call for many families. They are realizing the importance of financial stability through better budgeting, spending and saving behavior,” said Corrine Michniak, executive director of Northwoods Saves. “It’s easier to weather hard times when you have a financial cushion.”

Northwoods Saves is coordinating the campaign throughout Forest, Lincoln, Oneida, and Vilas counties and banks and credit unions have committed to participate.

Residents can participate by opening or adding to savings accounts, or otherwise take advantage of savings opportunities.

Marketing efforts are expected to reach more than 240,000 Americans during the month of February through print, radio and television.

Since 2004, more than 4,000 people have enrolled as America Northwoods Savers and nearly $2.5 million have been deposited as a result of America Saves Week.

Residents can take advantage

Tuesday, February 12, 2013 7:23 PM

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