|Eagle River saw record amount of visitors in 2012|
More people visited the Eagle River area in 2012 than ever before, according to Eagle River Chamber of Commerce & Visitors Center Executive Director Conrad Heeg.
Actual 2012 room tax collections for the immediate area, which includes lodging businesses within the city of Eagle River, the town of Lincoln and the town of Washington, were a combined record total of $308,590.
This is up substantially — more than 11% — from the $278,343
collected during 2011. Area room tax is 4.5% of actual room rates paid.
“We are very pleased with this growth during what are still financially challenging times for so many people,” said Heeg. “As gas prices rise, so do airline fares. Thankfully, we’re only a gas tank or two away from most major Midwest cities.”
Heeg said an abundance of outdoor recreational opportunities paired with the area’s scheduled events have helped draw people to Eagle River.
“Unquestionably, our many major events are a huge draw which brings so many visitors to our area each year,” he said. “Our Eagle River chamber’s Advertising and Promotions Committee does an outstanding job of marketing our beautiful Eagle River area throughout the Midwest.”
The executive director added that tourism spending is the lifeline of the local economy.
“We believe that all local businesses are either directly or indirectly benefiting from tourism expenditures,” he said. “We’re so thankful to have such a large base of dues-paying chamber members that understand we’re all integrated into this economy together. That is a major reason our events are so very successful.”
Some examples of local chamber events include Journeys Marathon, Great Northern Beer Festival, Professional Musky Tournament Trail, Festival of Flavors, Artarama, Paul Bunyan Fest, National Championship Musky Tournament, Cranberry Fest, the various Snowmobile Derby races and Klondike Days.
“A great example of our community working together is the USA Hockey Pond Hockey National Championships event,” said Heeg. “Eagle River is being called the ‘Event City of Northern Wisconsin’ these days, something we should all be proud of.”
Actual room tax collections have grown from $208,740 in 2003 to $308,590 in 2012, which is a 48% increase.
“We are all fortunate to live in an area where so many people pay to visit,” said Heeg. “More people than ever seem to agree with us these days.”
|Thursday, April 18, 2013 5:11 PM|
|Last Updated on Monday, April 22, 2013 3:11 PM|